Stop Paying Meta to Find Your Audience. Hand It to Them.
You tell us what kind of customer you want. We build a filtered audience of high-intent consumers ready to upload into Meta, Google, TikTok, LinkedIn, YouTube, or use for direct mail, email, and SMS. 7,238 signals. 1,800+ behaviors tracked. 95% USA coverage.
Your Ad Budget Is Being Wasted on Strangers
Right now, you're paying Meta to guess. You launch a campaign. The algorithm starts testing thousands of people who will never buy. That testing period is called the "learning phase," and you pay for every impression during it. Every dollar spent on discovery is a dollar not spent closing.
What if you skipped that entirely? What if you handed Meta a list of real people who already want what you sell, already have the money, and already live in your service area? Your cost per lead (the price you pay for each new prospect) drops because every impression reaches someone who actually fits.
Already have website traffic? Identify your visitors with our pixel.
You Describe Your Ideal Customer. We Build the Audience.
Behavioral Filters
- Recency: interest signals as fresh as yesterday
- Frequency: showed intent 2x, 3x, or more in the last 30 days
- Keyword intent: what they are actively searching right now
Financial Filters
- Credit score and credit range
- Household income and net income
- Net worth
- Discretionary spending power
Property Filters
- Home value
- Mortgage rate and loan details
- Geographic targeting down to zip code
- Dwelling type and homeowner status
Demographic Filters
- Children in household and ages
- Marital status
- Religion and political affiliation
- Ethnicity
Vehicle Filters
- VIN and vehicle data
- Ownership patterns and history
- Buy vs. lease behavior
Here's How We Built a $17 CPL Audience
A garage door repair company was paying $100 per lead on Meta (that is $100 for every person who filled out their contact form). We built what we call a "filter stack," a set of layered criteria that narrows millions of consumers down to only the people most likely to buy. Their cost per lead dropped 83% in the first month. Here is the exact filter stack we used.
Garage Door Repair, Custom Audience Filter Stack
Result: A filtered audience of people who want garage door repair, can afford it, and live nearby. Ready to upload.
7,238 Individual Signals Across 25 Categories
A "signal" is a single data point about a person. It could be "searched for kitchen remodel in the last 7 days" or "household income above $100K" or "homeowner in Dallas." When we build your audience, we stack multiple signals together to find people who match all your criteria at once. Every signal in our system comes from verified sources. This is not modeled data (statistical guesses about what someone might do). These are real behaviors, real transactions, and real intent tracked across 95% of U.S. consumers.
Each category contains dozens to hundreds of individual signals. When we build your audience, we layer the right signals together so you only reach people who match.
Yesterday's Searcher vs. Last Quarter's Browser. Which One Do You Want?
Every other identity platform gives you "people who showed interest sometime." We tell you who searched yesterday and who searched three or more times.
Recency: How Recent Is the Intent?
Most platforms give you audiences built from signals that are 30, 60, or 90 days old. By the time you reach those people, they already bought from someone else or moved on.
Our behavioral signals can be as recent as yesterday. You reach people while they're still actively shopping.
Frequency: How Serious Are They?
Someone who searched once might be curious. Someone who searched three times in two weeks is ready to buy.
We filter by frequency: 1x, 2x, 3x+ searches in the last 30 days. You stop wasting budget on casual browsers and focus on people who are genuinely in-market.
No Tier 1 competitor at SMB pricing offers recency or frequency filtering. The nearest equivalent is Stirista at $5,000+ per month.
Upload Your Audience Anywhere You Run Ads
Once we build your audience, we deliver a file with encrypted versions of each person's contact info. You upload that file directly into any ad platform below. The platform matches your data to real users and serves your ads only to those people. No middleman. No API setup needed. Just upload and go.
How the upload works: We deliver your audience as a hashed file. "Hashing" means each email and phone number is encrypted into a scrambled string of characters (using SHA-256, the same encryption standard used in banking). The ad platform can read this format and match it against their users, but no one can reverse-engineer the original contact info. You upload the file in your ad platform's audience manager. It takes about two minutes.
Real Audiences We've Built. Real Filters. Real Results.
Every audience is custom. Here are four examples showing the exact filters we use.
Garage Door Repair Company (Colorado)
National Annuities Insurance
Med Spa (Austin, TX)
Roofing Company (Florida)
Best fit for businesses spending $10K+ per month on Meta ads. The strongest results come at $30K to $50K+ monthly ad spend, where the savings stack fast.
Less Waste. More Leads. Lower Cost.
Questions About Consumer Signals
How is this different from Meta's lookalike audiences?
Lookalikes start with a seed list and let Meta guess who else might be similar. That's Meta doing the work, on your dime. Consumer Signals flips it. We hand Meta a list of people who already showed intent, already qualify financially, and already live where you need them. You're not asking Meta to find your customers. You're telling Meta exactly who they are.
How recent is the data?
Behavioral signals can be as recent as yesterday. We filter by recency, so you can target people who showed intent in the last 24 hours. Not 90 days ago. Not "sometime this quarter." Yesterday.
Can I target by specific keywords?
Yes. Our keyword intent planner identifies consumers who are actively searching for specific terms. This is not modeled or inferred data. It's based on actual search behavior tracked across our data network.
Does this only work on Meta?
No. You can upload your audience to Meta, Google Display, TikTok, LinkedIn, and YouTube. You can also use the data for cold email, SMS, and direct mail through our fulfillment partner Tiger Direct Mail.
What's the minimum ad spend to see results?
We see the strongest ROI with clients spending $10K+ per month on paid ads. The sweet spot is $30K to $50K+ monthly. At that level, the cost savings from pre-qualified audiences compound fast.
Ready to Stop Paying for Discovery Spend?
Book a 15-minute call. We will pull a sample audience for your vertical on the call. You see real data before you commit to anything.
No annual contract. No setup fee. Month-to-month. Cancel anytime.